Co-branding can be a great option for companies looking to increase revenue by working with like-branded companies that target similar audiences. This can be a great way to increase revenues for both parties while at the same time increase both companies’ brand equity by perceived alignment.
Co-branding could also be a small brand working with a large one to help the larger company generate revenues, provide access to a potential product gap in their product portfolio, and give the small brand an increase in revenue and brand awareness.
With an affiliate programme as a part of a finance lender’s digital strategy, we grew a business from 0-100,000 applications in 12 months.
£1m in revenue
Helped take a client’s niche insurance programme to £1m in revenue in 3 years.
Launched a lead generation business that delivered 80% of the leads it generated via a multi-affiliate network strategy.