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Insights, tips and resources to help you start implementing partnership marketing strategies in your business today.
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HubSpot – CRM for all sized business
** This article may contain affiliate links. You can read about our Affiliate Disclosure here HubSpot offers a free CRM software that goes beyond mere

WPLoyalty Loyalty Programme Plugin
WPLoyalty is a loyalty program solution that allows you to create a WooCommerce Points and Rewards program to build loyalty and increase the life-time value

The Power of Brand Partnerships: Unlocking Success and Growth
In today’s competitive business landscape, successful companies understand the immense potential that lies in forging strategic brand partnerships. By teaming up with like-minded organisations, businesses

Setting up your Awin affiliate programme for success
Setting up an affiliate programme on the Awin network can be a great way to expand your business and increase your online sales. But you

How to Choose the Right Software for Your Referral Programme
A referral programme is a marketing strategy that rewards customers for bringing new business to a company. There are various software solutions available to help

Get the Most Out of Your Affiliates: Choosing the Right Remuneration Strategy
As an online business owner, you have several options for remunerating affiliates who promote your products or services. Here are some common strategies you might

How businesses can use Google Analytics and Google Campaign URL Builder to track referral partners
Here is a step-by-step process for using Google Analytics and Google Campaign URL Builder to track referral partners: Set up a Google Analytics account for

6 Steps to Setting Up a Successful Loyalty Programme for Your Business
Starting a loyalty programme for your business can be a great way to reward and retain your customers, ultimately increasing customer satisfaction and boosting your

The Benefits of Online and Offline Referral Programmes
Referral programmes are a great way to increase sales, build awareness, and reward customers for their loyalty. By providing an incentive to recommend your business

Boost Your Sales and Credibility with These Affiliate Marketing Tips for Startups
As a startup company, getting your brand and products noticed in a crowded market can be challenging. One effective way to reach new customers and

Does your affiliate programme need a makeover?
There are a huge number of affiliate programmes out there covering a vast array of products and services. Making sure your programme stands out and

Affiliate marketing for B2B commercial insurance
The insurance industry has embraced the affiliate industry with open arms for personal lines products as it is easier to work with affiliates on a