Types of Affiliates
Affiliates are not the same. Here is a look at the different types of affiliates, that will hopefully give you some idea on the types of offers and creative resources you will need to be able to offer. These will also help you understand what functionality your site requires to be able to cater for […]
6 ways to promote affiliate offers to your customer base
I wanted to give you a number of different ideas and methodologies to promote affiliate offers. Some of these will take time and some of these can be quickly bolted on to your existing processes. Here are a range of options to help you promote affiliate products. We have seen a massive increase in the […]
Promoting time limited or number limited offers via affiliate marketing
I have been seeing lots of businesses embrace affiliate and referral programmes – which is a great thing, but it has caused to me to revisit some of the advice out there as I have recently seen a large number of limited time offerings (opening and closing memberships) or limited number products (such as masterminds […]
AffiliateWP Plugin
Introduction Starting your own affiliate program can be a nightmare to build and administrate, but AffiliateWP puts all the necessary aspects in one place. You can get set up in a matter of minutes and expand the complexity of the site as needed. AffiliateWP comes with built-in basic registration forms, so you can onboard your […]
Loyalty Programmes in WordPress
There has been a number of occasions recently when people have asked me how they can build loyalty programme. If you’re using WordPress, there are a number of different ways of creating a loyalty programme that both adds value, and drives and increases sales. In the past I’ve talked about using affiliate relationships and affiliate […]
B2B Affiliate Marketing
Business 2 Consumer (B2C) affiliate marketing is huge. We have multi million pound affiliate networks, huge consumer affiliate brands in the space and it is set to continue to grow. Statista shows affiliate marketing spending the United States from 2010 to 2022. According to the source, the U.S. affiliate marketing spend is due to reach 8.2 […]